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Rivian Auto Show Exhibit

Rivian Auto Show Exhibit

Vehicle Launch Rivian made its public debut at the LA Auto Show with a warm and inviting exhibit on the main show floor. Prominently featuring Rivian’s launch vehicles, the R1T (truck) and R1S (SUV), the overall design incorporated real and natural materials, open and...
Rivian Launch Events

Rivian Launch Events

Performance Art o2 strategically structured Rivian’s launch into a series of events that built anticipation, awareness and excitement at each turn. We created pre-launch events that invited media, partners and friends into Rivian’s design studio in Michigan, and...
Toyota Hatch

Toyota Hatch

Software Development What better way to launch a new Hatchback than by… hatching it from a giant egg? o2 developed an eggcellent adventure to tease, reveal and promote the new Toyota Corolla Hatchback. We designed an activation, including the creation of a giant...
Toyota Grand Opening

Toyota Grand Opening

Performance Art o2 designed, produced and curated the opening day for Toyota’s new North American Headquarters in Plano, Texas. Toyota’s move from California to Texas culminated with the “ONE Toyota” Grand Opening event. A full evening comprised of a reception, press...
Vittoria

Vittoria

Fashion Design Alfa Romeo is a brand that is known for power and performance – plus unmistakable style, passion and design. For the North American premiere of the Giulia, we drove the Italian beauty straight into its future while pulling a little racing inspiration...