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The Crystal Shroud

The Crystal Shroud

We keep precious items inside jewelry boxes. So for the launch of the stunning Lexus ES350, that’s what we did. A mirrored crystalline box on stage reflected light and environmental objects while keeping the inside contents hidden. As the box began to spin, internal...
Corolla Elevated

Corolla Elevated

Toyota came to us with 6 weeks and one word to inspire the launch of the new Corolla: “Elevated.” With that one word, o2 created a multi-sensory experience that captured the essence of the redesigned vehicle and immersed guests into an evening full of surprises....
Vittoria

Vittoria

Alfa Romeo is a brand that is known for power and performance – plus unmistakable style, passion and design. For the North American premiere of the Giulia, we drove the Italian beauty straight into its future while pulling a little racing inspiration from its past....
Are You Ready?

Are You Ready?

For the world premier of the 2012 Camry, Toyota asked “Are you ready?” for the multi-city launch of America’s favorite car: Reinvented. We set the scene for the press on an American city street corner at Paramount Studios, California. o2 curated and designed the...
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